Emenalo has been at Chelsea since 2007 having had chief scout and assistant first team coach roles but its his time as Technical Director I want to focus on, he was appointed in this position in July 2011. So lets look at the transfers that have occurred during this period. I won't be including loans or free transfers in this process. I will also be excluding the players signed in during the latest transfer window as we can't be sure of how useful or not the players will be.
Players in 2011/2012 season; Juan Mata (£19m), Lukaku(£15m), Raul Meireles(£9.45m), Courtois(£6,27m), Cahill(£5.8m), KDB(£5.6m), Piazon(£5m), Romeu(£3m), Davilla(£1m), Bamford(£1m)
Don't see any dudd transfers here. Courtois for just over £6m is frankly ridiculous, Mata was a great signing and we made a substantial profit, where as KDB and Lukaku were very good money turners, Meireles did a job and Cahill has also been a great servant to the club. Bamford looks a good investment at £1m as well.
Players out; the only ones of note Zhirkov(£10.5m) Matic at (£3.5m) and Jack Cork for peanuts
Matic is the only real blunder but I'd say the decision as to whether a player should be moved on is more the managers.
2012/2013 season Players in, Eden Hazard (£28m), Oscar (£17,5m), Moses (£8m), Azpilicueta (£6m), Ba(£5.6m), Marin(£5.6m), Wallace(£3.78m) Thorgan Hazard(£0.35m)
Some more very good signings Azpi at £6m was another absolutely brilliant find. T Hazard was also a massive monetary gain.
A couple of potential dudds in Marin and Wallace but at a combined £9m and very little if any wages actually spent it really wasn't that bad an investment and we are very likely to make money on Wallace.
Players Out; Sturridge(£10.5m), Meireles (£7m)
Sturridge was a seemingly bad sale, but for a player who wanted to leave, a doubling of the money we spent along with his severe injury problems in all fairness it wasn't to bad and recouping most of the money spent on Meireles was another good bit of business.
2013/2014 Players in; Willian(£24.85m), Matic (£17,5m), Schurrle(£15.4m), Salah(£11.5m) , Zouma(£10.22m) , MvG(£6.5m), Atsu(£2.1m), Perica(£1.7m), Cuevas(£1.33m)
Here we have another good set of signings in my eyes Willian has been our best player this season and is proving that he was well worth his high transfer fee, also the ability to admit we wrongly let Matic go and to bring him back was again another good bit of business. Zouma again looks like an inspired signing and there has been 1 in the last 3 seasons. MvG looks like a potentially quality Cm and at £6.5m that should be considered a good signing and potential gem. This was however a season in which we signed a few dudds
Salah who has been massively criticised as a horrible signing despite making money for the club when you consider his loan fees and that we have agreed a future fee with Roma so on the whole it wasn't a bad signing. However Atsu, Perica and Cuevas looks set to contribute nothing to the side but at 5m for the 3 that looks set to be an overall profit but at worse a minimal loss.
Players out; Mata (£31.31m), KdB(£15.4m), Bruma(£2.45m)
Another reason our transfer policy has received a lot of stick recently is the letting good or potntially good players leave and Mata and KDB have been at the forefront of this, I'm not going to comment on whether the decision to let them go was right or not but in a monetary sense we made a lot of money on both and highlights how good they were as signings in the first place which should be a plus point towards Emenalo.
2014/2015 season Players in; Costa(£26.6m), Fabregas(£23.1m), Cuadrado(£21.7m), Falipe Luis(£14m), Remy(£9.24m), Pasalic (£1.75m)
Mourinho has been hailed for the majority of these signings, in our title winning season Costa and Fabregas looked to be the exact players the squad needed and the club were rightly praised for making these signings so efficiently.
However through Cuadrado and somehow Luis, Emenalo has been given some stick and admittedly Cuadrado is likely to be our first significant monetary loss during Emenalo's tenure, from a signing seeming rushed and over priced, a hasty replacement to the established but mainly bench warming Andre Schurrle, who's sale had been agreed in a last minute deal.
This transfer seemed so out of place and out of character for what has been a very successful transfer policy during Emenalo reign as technical director and this transfer received further scrutiny due to the perceived previous failing of signing wingers who just weren't quite good enough to challenge the first team despite being very talented.
Luis came and went for minimal money and minimal game time and this very good LB has been regarded a flop by some as he couldn't make an impact in a very grounded and achieving squad.
Players out; David Luis (£34.65m), Lukaku(£24.75m), Schurrle(£22.4m), Bertrand(£9.34m), Ba(£4.2m), Torres(£2.1m) Van Aanholt(£1.4m)
Another few huge profits in this section and finally getting Torres of the books the only negative I see here is Bertrand who could have done the same job as Luis and count as home grown.
Transfer values and amounts from transfermarkt.