Plebmathon

Dorset-esque post incoming, although not written with quite the same eloquence. As ever with transfer windows, Chelsea are inextricably linked with anything that moves so long as there's a journalist from one of the rags within half a metre of the internet. The usual high prices are bandied about, £40 million for him, £50 million for him etc. It's hard to gauge exactly where a 'reasonable price' lies these days, especially when a club like Chelsea are involved. Over the last decade it is more than fair to say we have spent a fortune on poor investments, but pre-FFP it was never an issue. However, it is definitely interesting to note that whilst Chelsea are indeed still one of the richest clubs in Europe, and the world, with the new TV deal and a wealth of other sources of income being pushed to all the clubs in the PL, our spending power has become on par with a good number of clubs in the league. Many forumers have mentioned that the prices being mentioned for various players seem excessive and insane, which isn't necessarily wrong as these are speculative prices and each player will no doubt appear different in each other's eyes. However, one thing that can clearly now be seen is that although inflation has played a factor, players which may have been seen at £30 million before are clearly now 'worth' £40 million when you factor in the added income to the PL clubs. I think that some of us need to reconsider our opinions of players and not be put off by a price because it is seen as too high. 40 is the new 30 folks.